Top 30 Girl Group Members: Brand Reputation Rankings for January 2024

The brand reputation rankings for each member of the girl group have been released by the Korean Business Research Institute for this month!

Using big data gathered between December 21, 2023 and January 21, 2024, the rankings were established by analyzing the consumer involvement, media coverage, communication, and community awareness indexes of 655 members of the girl group.

With a brand reputation index of 3,392,111, BLACKPINK’s Jennie topped the list this month, improving her score by 12.85% over December. In Jennie’s keyword research, “ODD ATELIER,” “Red Carpet with Lee Hyori,” and “One of the Girls” were among the top phrases. Similarly, “congratulate,” “appear,” and “reveal” were among the top linked terms. Her examination of positivity and negativity also showed that there were 91.05 percent favorable reactions.

Taeyeon of Girls’ Generation moved up to the second spot with a brand reputation score for January of 3,135,044; Hanni of NewJeans came in third with an index of 2,539,275.

Karina from aespa secured the fourth position with a brand reputation index of 2,496,698, indicating a 25.40 percent rise in her score from the previous month. Jisoo from BLACKPINK completed the top five with a score of 2,430,595.

See below for this month’s top 30!

1. BLACKPINK’s Jennie
2. Girls’ Generation’s Taeyeon
3. NewJeans’ Hanni
4. aespa’s Karina
5. BLACKPINK’s Jisoo
6. BLACKPINK’s Lisa
7. NewJeans’ Haerin
8. aespa’s Winter
9. NewJeans’ Danielle
10. Red Velvet’s Wendy
11. NewJeans’ Minji
12. Girls’ Generation’s YoonA
13. Red Velvet’s Joy
14. BLACKPINK’s Rosé
15. Girls’ Generation’s Yuri
16. Red Velvet’s Seulgi
17. NewJeans’ Hyein
18. Girls’ Generation’s Hyoyeon
19. IVE’s Jang Won Young
20. LE SSERAFIM’s Kazuha
21. IVE’s An Yu Jin
22. WJSN’s Yeoreum
23. TWICE’s Jihyo
24. (G)I-DLE’s Miyeon
25. Red Velvet’s Irene
26. Girls’ Generation’s Seohyun
27. IVE’s Gaeul
28. OH MY GIRL’s Arin
29. OH MY GIRL’s YooA
30. aespa’s Giselle